{"id":21808,"date":"2024-07-25T08:58:11","date_gmt":"2024-07-25T07:58:11","guid":{"rendered":"https:\/\/paradox24.com\/privacy-policy\/"},"modified":"2025-09-27T23:14:47","modified_gmt":"2025-09-27T21:14:47","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/paradox24.com\/cs\/privacy-policy\/","title":{"rendered":"Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f"},"content":{"rendered":"<p><\/p><h2 class=\"wp-block-heading\">V\u00e1\u017een\u00fd u\u017eivateli!<\/h2><p>Z\u00e1le\u017e\u00ed n\u00e1m na va\u0161em soukrom\u00ed a chceme, abyste se p\u0159i vyu\u017e\u00edv\u00e1n\u00ed na\u0161ich slu\u017eeb c\u00edtili pohodln\u011b. Proto n\u00ed\u017ee uv\u00e1d\u00edme nejd\u016fle\u017eit\u011bj\u0161\u00ed informace o z\u00e1sad\u00e1ch zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f a o souborech cookie, kter\u00e9 n\u00e1\u0161 obchod pou\u017e\u00edv\u00e1. Tyto informace byly p\u0159ipraveny s ohledem na GDPR, tj. obecn\u00e9 na\u0159\u00edzen\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f.  <\/p><h2 class=\"wp-block-heading\">SPR\u00c1VCE OSOBN\u00cdCH \u00daDAJ\u016e<\/h2><p>ECO24 SP\u00d3\u0141KA Z OGRANICZON\u0104 ODPOWIEDZIALNO\u015aCI\u0104 se s\u00eddlem ul. Algierska 17K, 03-977 Warszawa, Polsko, zapsan\u00e1 v N\u00e1rodn\u00edm soudn\u00edm rejst\u0159\u00edku &#8211; rejst\u0159\u00edku podnikatel\u016f spole\u010dnost\u00ed S\u0104D REJONOWY DLA M.ST.WARSZAWY W WARSZAWIE,XIII WYDZIA\u0141 GOSPODARCZY KRAJOWEGO REJESTRU S\u0104DOWEGO, pod \u010d\u00edslem KRS (N\u00e1rodn\u00ed soudn\u00ed rejst\u0159\u00edk) 0001061741, identifika\u010dn\u00ed \u010d\u00edslo DPH Evropsk\u00e9 unie PL5214039048, \u010d\u00edslo REGON (N\u00e1rodn\u00ed \u00fa\u0159edn\u00ed obchodn\u00ed rejst\u0159\u00edk) 52659871100000, z\u00e1kladn\u00ed kapit\u00e1l 100000,00 PLN. <\/p><p>Pokud n\u00e1s chcete kontaktovat v souvislosti se zpracov\u00e1n\u00edm va\u0161ich osobn\u00edch \u00fadaj\u016f, napi\u0161te n\u00e1m na adresu: contact@paradox24.com.<\/p><h2 class=\"wp-block-heading\">VA\u0160E PR\u00c1VA<\/h2><p>M\u00e1te pr\u00e1vo po\u017e\u00e1dat o:<\/p><ul class=\"wp-block-list\"><li>p\u0159\u00edstup k va\u0161im osobn\u00edm \u00fadaj\u016fm, v\u010detn\u011b z\u00edsk\u00e1n\u00ed kopie va\u0161ich \u00fadaj\u016f (\u010dl\u00e1nek 15 GDPR, p\u0159\u00edpadn\u011b \u010dl\u00e1nek 13 odst. 1 p\u00edsm. f) GDPR),<\/li>\n\n<li>jejich opravu (\u010dl\u00e1nek 16 GDPR),<\/li>\n\n<li>v\u00fdmaz (\u010dl\u00e1nek 17 GDPR),<\/li>\n\n<li>omezen\u00ed jejich zpracov\u00e1n\u00ed (\u010dl\u00e1nek 18 GDPR),<\/li>\n\n<li>p\u0159ed\u00e1n\u00ed \u00fadaj\u016f jin\u00e9mu spr\u00e1vci (\u010dl\u00e1nek 20 GDPR),<\/li><\/ul><p>a pr\u00e1vo na:<\/p><ul class=\"wp-block-list\"><li>kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f:<ul class=\"wp-block-list\"><li>z d\u016fvod\u016f t\u00fdkaj\u00edc\u00edch se va\u0161\u00ed konkr\u00e9tn\u00ed situace &#8211; pokud jde o zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. f) GDPR (tj. na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00fdch z\u00e1jm\u016f, kter\u00e9 sledujeme);<\/li>\n\n<li>pokud jsou va\u0161e osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny pro \u00fa\u010dely p\u0159\u00edm\u00e9ho marketingu, v rozsahu, v jak\u00e9m toto zpracov\u00e1n\u00ed souvis\u00ed s t\u00edmto p\u0159\u00edm\u00fdm marketingem (\u010dl. 21 odst. 2 GDPR).<\/li><\/ul><\/li><\/ul><p>Pokud chcete uplatnit sv\u00e1 pr\u00e1va, kontaktujte n\u00e1s. Proti na\u0161emu pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie (o kter\u00e9m se do\u010dtete n\u00ed\u017ee) m\u016f\u017eete vzn\u00e9st n\u00e1mitku zejm\u00e9na pomoc\u00ed p\u0159\u00edslu\u0161n\u00e9ho nastaven\u00ed ve sv\u00e9m prohl\u00ed\u017ee\u010di. <\/p><p>Pokud se domn\u00edv\u00e1te, \u017ee jsou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny protipr\u00e1vn\u011b, m\u016f\u017eete podat st\u00ed\u017enost u p\u0159\u00edslu\u0161n\u00e9ho \u00fa\u0159adu pro ochranu osobn\u00edch \u00fadaj\u016f.<\/p><h2 class=\"wp-block-heading\">OSOBN\u00cd \u00daDAJE A SOUKROM\u00cd<\/h2><p>Va\u0161e \u00fadaje zpracov\u00e1v\u00e1me pro \u00fa\u010dely souvisej\u00edc\u00ed s provozem obchodu a poskytov\u00e1n\u00edm slu\u017eeb v n\u011bm nab\u00edzen\u00fdch. N\u00ed\u017ee naleznete podrobn\u00e9 informace o zpracov\u00e1n\u00ed va\u0161ich \u00fadaj\u016f v z\u00e1vislosti na va\u0161ich aktivit\u00e1ch. <\/p><h3 class=\"wp-block-heading\">1. Zad\u00e1n\u00ed objedn\u00e1vky v obchod\u011b &#8211; \u010d\u00e1st 1<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>zpracovat va\u0161i objedn\u00e1vku<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>kupn\u00ed smlouvu (\u010dl\u00e1nek 6 odst. 1 p\u00edsm. b) GDPR)<\/td><td>pr\u00e1vn\u00ed povinnost souvisej\u00edc\u00ed s \u00fa\u010detnictv\u00edm, kter\u00e1 n\u00e1s zavazuje zpracov\u00e1vat va\u0161e osobn\u00ed \u00fadaje (\u010dl. 6 odst. 1 p\u00edsm. c) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>po dobu trv\u00e1n\u00ed v\u00fd\u0161e uveden\u00e9 smlouvy.<\/td><td>a\u017e do uplynut\u00ed na\u0161ich z\u00e1konn\u00fdch povinnost\u00ed souvisej\u00edc\u00edch s \u00fa\u010detnictv\u00edm.<\/td><\/tr><tr><td>nav\u00edc budou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny a\u017e do uplynut\u00ed doby, b\u011bhem n\u00ed\u017e lze uplatnit n\u00e1roky &#8211; bu\u010f z va\u0161\u00ed strany, nebo z na\u0161\u00ed strany.<br\/>(dal\u0161\u00ed informace naleznete v posledn\u00ed tabulce t\u00e9to \u010d\u00e1sti)<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>nebudete moci zadat objedn\u00e1vku<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">2. Zad\u00e1n\u00ed objedn\u00e1vky v obchod\u011b &#8211; \u010d\u00e1st 2<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>zlep\u0161ov\u00e1n\u00ed kvality na\u0161ich slu\u017eeb na z\u00e1klad\u011b zp\u011btn\u00e9 vazby od u\u017eivatel\u016f prost\u0159ednictv\u00edm pr\u016fzkumu spokojenosti.<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>n\u00e1\u0161 opr\u00e1vn\u011bn\u00fd z\u00e1jem na zpracov\u00e1n\u00ed va\u0161ich \u00fadaj\u016f za \u00fa\u010delem prov\u00e1d\u011bn\u00ed pr\u016fzkum\u016f va\u0161\u00ed spokojenosti s na\u0161imi slu\u017ebami (\u010dl. 6 odst. 1 p\u00edsm. f) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>pokud neposkytnete zp\u011btnou vazbu, po dobu 30 dn\u016f od n\u00e1kupu nebo dokud nezohledn\u00edme va\u0161i n\u00e1mitku proti zpracov\u00e1n\u00ed; a pokud zp\u011btnou vazbu poskytnete &#8211; do jej\u00edho vymaz\u00e1n\u00ed nebo dokud nezohledn\u00edme va\u0161i n\u00e1mitku proti zpracov\u00e1n\u00ed*.<\/td><\/tr><tr><td>nav\u00edc budou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny a\u017e do uplynut\u00ed doby, b\u011bhem n\u00ed\u017e lze uplatnit n\u00e1roky &#8211; bu\u010f z va\u0161\u00ed strany, nebo z na\u0161\u00ed strany.<br\/>(dal\u0161\u00ed informace naleznete v posledn\u00ed tabulce t\u00e9to \u010d\u00e1sti)<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>p\u0159i dal\u0161\u00edm v\u00fdvoji na\u0161ich slu\u017eeb nebudeme br\u00e1t v \u00favahu v\u00e1\u0161 n\u00e1zor na na\u0161e slu\u017eby.<\/td><\/tr><\/tbody><\/table><\/figure><p>* podle toho, co je v dan\u00e9m p\u0159\u00edpad\u011b pou\u017eiteln\u00e9.<\/p><h3 class=\"wp-block-heading\">3. Vytvo\u0159en\u00ed \u00fa\u010dtu v obchod\u011b<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>uzav\u0159\u00edt smlouvu o poskytnut\u00ed \u00fa\u010dtu v obchod\u011b.<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>smlouva o poskytov\u00e1n\u00ed slu\u017eeb (\u010dl\u00e1nek 6 odst. 1 p\u00edsm. b) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>po dobu trv\u00e1n\u00ed v\u00fd\u0161e uveden\u00e9 smlouvy.<\/td><\/tr><tr><td>nav\u00edc budou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny a\u017e do uplynut\u00ed doby, b\u011bhem n\u00ed\u017e lze uplatnit n\u00e1roky &#8211; bu\u010f z va\u0161\u00ed strany, nebo z na\u0161\u00ed strany.<br\/>(dal\u0161\u00ed informace naleznete v posledn\u00ed tabulce t\u00e9to \u010d\u00e1sti)<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>nebudete si moci vytvo\u0159it \u00fa\u010det a pou\u017e\u00edvat jeho funkce, nap\u0159\u00edklad prohl\u00ed\u017een\u00ed historie objedn\u00e1vek nebo kontrolu stavu objedn\u00e1vky.<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">4. Kontaktov\u00e1n\u00ed (nap\u0159. pro polo\u017een\u00ed dotazu)<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>odpov\u00eddat na va\u0161e dotazy nebo \u017e\u00e1dosti.<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>smlouvu nebo \u00fakony u\u010din\u011bn\u00e9 na va\u0161i \u017e\u00e1dost p\u0159ed uzav\u0159en\u00edm smlouvy (\u010dl\u00e1nek 6 odst. 1 p\u00edsm. b) GDPR) &#8211; pokud se v\u00e1\u0161 dotaz nebo \u017e\u00e1dost t\u00fdk\u00e1 smlouvy, jej\u00ed\u017e smluvn\u00ed stranou jsme nebo m\u016f\u017eeme b\u00fdt my<\/td><td>n\u00e1\u0161 opr\u00e1vn\u011bn\u00fd z\u00e1jem na zpracov\u00e1n\u00ed va\u0161ich \u00fadaj\u016f za \u00fa\u010delem komunikace s v\u00e1mi (\u010dl. 6 odst. 1 p\u00edsm. f) GDPR) &#8211; pokud v\u00e1\u0161 dotaz nebo \u017e\u00e1dost nesouvis\u00ed se smlouvou.<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>po dobu trv\u00e1n\u00ed smlouvy, kter\u00e1 n\u00e1s zavazuje, nebo, pokud nen\u00ed uzav\u0159ena \u017e\u00e1dn\u00e1 smlouva, do uplynut\u00ed reklama\u010dn\u00ed lh\u016fty &#8211; viz posledn\u00ed tabulka t\u00e9to \u010d\u00e1sti.<\/td><td>do uplynut\u00ed reklama\u010dn\u00ed lh\u016fty &#8211; viz posledn\u00ed tabulka v t\u00e9to \u010d\u00e1sti nebo do doby, ne\u017e zohledn\u00edme va\u0161i n\u00e1mitku proti zpracov\u00e1n\u00ed*.<\/td><\/tr><tr><td>nav\u00edc budou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny a\u017e do uplynut\u00ed doby, b\u011bhem n\u00ed\u017e lze uplatnit n\u00e1roky &#8211; bu\u010f z va\u0161\u00ed strany, nebo z na\u0161\u00ed strany.<br\/>(dal\u0161\u00ed informace naleznete v posledn\u00ed tabulce t\u00e9to \u010d\u00e1sti)<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>nebudeme moci odpov\u011bd\u011bt na v\u00e1\u0161 dotaz nebo \u017e\u00e1dost.<\/td><\/tr><\/tbody><\/table><\/figure><p>* podle toho, co je v dan\u00e9m p\u0159\u00edpad\u011b pou\u017eiteln\u00e9.<br\/><\/p><h3 class=\"wp-block-heading\">5. Nastaven\u00ed prohl\u00ed\u017ee\u010de nebo jin\u00e1 podobn\u00e1 akce umo\u017e\u0148uj\u00edc\u00ed analytick\u00e9 \u010dinnosti<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>analyzovat, jak pou\u017e\u00edv\u00e1te Obchod a jak se v n\u011bm pohybujete, abychom mohli zlep\u0161it jeho funk\u010dnost.<br\/>(v\u00edce informac\u00ed najdete v \u010d\u00e1stech &#8222;Anal\u00fdza&#8220; a &#8222;Soubory cookie&#8220; na\u0161ich z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f).<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>n\u00e1\u0161 opr\u00e1vn\u011bn\u00fd z\u00e1jem na zpracov\u00e1n\u00ed \u00fadaj\u016f za v\u00fd\u0161e uveden\u00fdm \u00fa\u010delem.<br\/>(\u010cl\u00e1nek 6 odst. 1 p\u00edsm. f) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>dokud nevypr\u0161\u00ed platnost soubor\u016f cookie pou\u017e\u00edvan\u00fdch pro analytick\u00e9 \u00fa\u010dely nebo dokud je sami nesma\u017eete*.<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>p\u0159i v\u00fdvoji Obchodu nebudeme br\u00e1t v \u00favahu zp\u016fsob, jak\u00fdm jej pou\u017e\u00edv\u00e1te a jak\u00fdm se v n\u011bm pohybujete.<\/td><\/tr><\/tbody><\/table><\/figure><p>* podle toho, co je v dan\u00e9m p\u0159\u00edpad\u011b pou\u017eiteln\u00e9.<br\/><\/p><h3 class=\"wp-block-heading\">6. V\u00e1\u0161 souhlas se zas\u00edl\u00e1n\u00edm marketingov\u00e9ho obsahu od n\u00e1s (nap\u0159. informace o speci\u00e1ln\u00edch nab\u00eddk\u00e1ch).<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>zas\u00edl\u00e1n\u00ed marketingov\u00fdch informac\u00ed, zejm\u00e9na speci\u00e1ln\u00edch nab\u00eddek.<\/td><td>analyzovat \u00fa\u010dinnost zas\u00edlan\u00fdch zpr\u00e1v, abychom mohli stanovit obecn\u00e9 z\u00e1sady pro efektivn\u00ed zas\u00edl\u00e1n\u00ed zpr\u00e1v v na\u0161\u00ed obchodn\u00ed \u010dinnosti.<br\/>(v\u00edce informac\u00ed najdete v \u010d\u00e1sti &#8222;Analytick\u00e9 \u010dinnosti&#8220; Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f).<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>v\u00e1\u0161 souhlas s na\u0161imi marketingov\u00fdmi aktivitami (\u010dl\u00e1nek 6 odst. 1 p\u00edsm. a) GDPR)<\/td><td>n\u00e1\u0161 opr\u00e1vn\u011bn\u00fd z\u00e1jem na zpracov\u00e1n\u00ed \u00fadaj\u016f za v\u00fd\u0161e uveden\u00fdm \u00fa\u010delem.<br\/>(\u010cl\u00e1nek 6 odst. 1 p\u00edsm. f) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>dokud sv\u016fj souhlas neodvol\u00e1te &#8211; nezapome\u0148te, \u017ee sv\u016fj souhlas m\u016f\u017eete kdykoli odvolat. Odvol\u00e1n\u00ed souhlasu nem\u00e1 vliv na z\u00e1konnost zpracov\u00e1n\u00ed zalo\u017een\u00e9ho na souhlasu p\u0159ed jeho odvol\u00e1n\u00edm. <\/td><td>dokud nezohledn\u00edme va\u0161i n\u00e1mitku proti zpracov\u00e1n\u00ed.<\/td><\/tr><tr><td>nav\u00edc budou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny a\u017e do uplynut\u00ed doby, b\u011bhem n\u00ed\u017e lze uplatnit n\u00e1roky &#8211; bu\u010f z va\u0161\u00ed strany, nebo z na\u0161\u00ed strany.<br\/>(dal\u0161\u00ed informace naleznete v posledn\u00ed tabulce t\u00e9to \u010d\u00e1sti)<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>nebudete dost\u00e1vat na\u0161e marketingov\u00e9 materi\u00e1ly, v\u010detn\u011b informac\u00ed o na\u0161ich speci\u00e1ln\u00edch nab\u00eddk\u00e1ch.<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">7. P\u0159ihl\u00e1\u0161en\u00ed k odb\u011bru newsletteru<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>zas\u00edlat v\u00e1m n\u00e1\u0161 newsletter<\/td><td>analyzovat \u00fa\u010dinnost zas\u00edlan\u00fdch zpr\u00e1v, abychom mohli stanovit obecn\u00e9 z\u00e1sady pro efektivn\u00ed zas\u00edl\u00e1n\u00ed zpr\u00e1v v na\u0161\u00ed obchodn\u00ed \u010dinnosti.<br\/>(v\u00edce informac\u00ed najdete v \u010d\u00e1sti &#8222;Analytick\u00e9 \u010dinnosti&#8220; Z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f).<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>smlouva o poskytov\u00e1n\u00ed slu\u017eeb zas\u00edl\u00e1n\u00ed newsletteru (\u010dl\u00e1nek 6 odst. 1 p\u00edsm. b) GDPR)<\/td><td>n\u00e1\u0161 opr\u00e1vn\u011bn\u00fd z\u00e1jem na zpracov\u00e1n\u00ed \u00fadaj\u016f za v\u00fd\u0161e uveden\u00fdm \u00fa\u010delem.<br\/>(\u010cl\u00e1nek 6 odst. 1 p\u00edsm. f) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>dokud se neodhl\u00e1s\u00edte z odb\u011bru na\u0161eho newsletteru<\/td><td>dokud nezohledn\u00edme va\u0161i n\u00e1mitku proti zpracov\u00e1n\u00ed.<\/td><\/tr><tr><td>nav\u00edc budou va\u0161e \u00fadaje zpracov\u00e1v\u00e1ny a\u017e do uplynut\u00ed doby, b\u011bhem n\u00ed\u017e lze uplatnit n\u00e1roky &#8211; bu\u010f z va\u0161\u00ed strany, nebo z na\u0161\u00ed strany.<br\/>(dal\u0161\u00ed informace naleznete v posledn\u00ed tabulce t\u00e9to \u010d\u00e1sti)<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>nebudete moci dost\u00e1vat informace t\u00fdkaj\u00edc\u00ed se obchodu a na\u0161ich slu\u017eeb.<\/td><\/tr><\/tbody><\/table><\/figure><h3 class=\"wp-block-heading\">8. Jak\u00e9koli jedn\u00e1n\u00ed nebo opomenut\u00ed, kter\u00e9 by mohlo v\u00e9st ke vzniku n\u00e1roku souvisej\u00edc\u00edho s Obchodem nebo na\u0161imi slu\u017ebami.<\/h3><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>Za jak\u00fdm \u00fa\u010delem va\u0161e \u00fadaje zpracov\u00e1v\u00e1me?<\/th><\/tr><tr><td>prok\u00e1zat, uplatnit nebo se br\u00e1nit p\u0159\u00edpadn\u00fdm n\u00e1rok\u016fm souvisej\u00edc\u00edm s uzav\u0159enou smlouvou nebo poskytnut\u00fdmi slu\u017ebami.<\/td><\/tr><tr><th>Na jak\u00e9m z\u00e1klad\u011b zpracov\u00e1v\u00e1me va\u0161e \u00fadaje?<\/th><\/tr><tr><td>n\u00e1\u0161 opr\u00e1vn\u011bn\u00fd z\u00e1jem zpracov\u00e1vat va\u0161e osobn\u00ed \u00fadaje za v\u00fd\u0161e uveden\u00fdm \u00fa\u010delem (\u010dl\u00e1nek 6 odst. 1 p\u00edsm. f) GDPR)<\/td><\/tr><tr><th>Jak dlouho budeme va\u0161e \u00fadaje zpracov\u00e1vat?<\/th><\/tr><tr><td>do uplynut\u00ed lh\u016fty pro uplatn\u011bn\u00ed reklamace nebo do doby, ne\u017e zohledn\u00edme va\u0161i n\u00e1mitku proti zpracov\u00e1n\u00ed \u00fadaj\u016f*.<\/td><\/tr><tr><th>Co se stane, kdy\u017e \u00fadaje neposkytnete?<\/th><\/tr><tr><td>neschopnost prok\u00e1zat, uplatnit nebo obh\u00e1jit n\u00e1roky.<\/td><\/tr><\/tbody><\/table><\/figure><p>* podle toho, co je v dan\u00e9m p\u0159\u00edpad\u011b pou\u017eiteln\u00e9.<br\/><\/p><h2 class=\"wp-block-heading\">ZVE\u0158EJN\u011aN\u00cd \u00daDAJ\u016e<\/h2><p>Pokud se rozhodnete zanechat koment\u00e1\u0159, bude viditeln\u00fd, stejn\u011b jako va\u0161e p\u0159ezd\u00edvka, pro ostatn\u00ed u\u017eivatele obchodu.<\/p><p>Va\u0161i e-mailovou adresu nep\u0159ed\u00e1v\u00e1me jin\u00fdm u\u017eivatel\u016fm &#8211; pokud tak neu\u010din\u00edte sami.<\/p><h2 class=\"wp-block-heading\">ANALYTICK\u00c9 \u010cINNOSTI<\/h2><p>V r\u00e1mci webov\u00fdch str\u00e1nek obchodu prov\u00e1d\u00edme analytick\u00e9 \u010dinnosti, abychom je u\u010dinili intuitivn\u011bj\u0161\u00edmi a p\u0159\u00edstupn\u011bj\u0161\u00edmi &#8211; budeme tak \u010dinit, pokud tyto \u010dinnosti povol\u00edte. V r\u00e1mci anal\u00fdzy zohledn\u00edme zp\u016fsob, jak\u00fdm se v Obchod\u011b pohybujete, nap\u0159\u00edklad kolik \u010dasu str\u00e1v\u00edte na ur\u010dit\u00e9 podstr\u00e1nce nebo kde v Obchod\u011b kliknete. To n\u00e1m umo\u017en\u00ed optimalizovat rozvr\u017een\u00ed, vzhled a obsah Obchodu, proto\u017ee pracujeme na jeho v\u00fdvoji, abychom zlep\u0161ili jeho funk\u010dnost.  <\/p><p>Krom\u011b toho, pokud si p\u0159ejete dost\u00e1vat od n\u00e1s marketingov\u00e9 zpr\u00e1vy nebo newsletter, m\u016f\u017eeme analyzovat \u00fa\u010dinnost rozes\u00edlek, kter\u00e9 jsme provedli. M\u016f\u017eeme nap\u0159\u00edklad zkontrolovat, zda a jak ovlivnil aktivitu v na\u0161em obchod\u011b. Tyto \u010dinnosti n\u00e1m pomohou stanovit obecn\u00e1 pravidla pro zas\u00edl\u00e1n\u00ed takov\u00fdch zpr\u00e1v &#8211; nap\u0159\u00edklad pokud jde o optim\u00e1ln\u00ed dobu zas\u00edl\u00e1n\u00ed nebo ur\u010den\u00ed zp\u016fsobu formulace \u00fa\u010dinn\u00e9ho obsahu.  <\/p><h2 class=\"wp-block-heading\">ZABEZPE\u010cEN\u00cd \u00daDAJ\u016e<\/h2><p>P\u0159i zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f pou\u017e\u00edv\u00e1me organiza\u010dn\u00ed a technick\u00e9 prost\u0159edky v souladu s platn\u00fdmi pr\u00e1vn\u00edmi p\u0159edpisy, v\u010detn\u011b \u0161ifrov\u00e1n\u00ed spojen\u00ed pomoc\u00ed protokolu SSL\/TLS.<\/p><h2 class=\"wp-block-heading\">COOKIES<\/h2><p>N\u00e1\u0161 obchod, stejn\u011b jako v\u011bt\u0161ina webov\u00fdch str\u00e1nek, pou\u017e\u00edv\u00e1 tzv. cookies. Tyto soubory cookie: <\/p><ul class=\"wp-block-list\"><li>jsou ulo\u017eeny v pam\u011bti va\u0161eho za\u0159\u00edzen\u00ed (po\u010d\u00edta\u010de, telefonu atd.);<\/li>\n\n<li>nem\u011b\u0148te nastaven\u00ed za\u0159\u00edzen\u00ed.<\/li><\/ul><p>V na\u0161em obchod\u011b se soubory cookie pou\u017e\u00edvaj\u00ed k:<\/p><ul class=\"wp-block-list\"><li>statistick\u00e9 \u00fa\u010dely,<\/li>\n\n<li>marketingov\u00e9 \u00fa\u010dely,<\/li><\/ul><p>Chcete-li se dozv\u011bd\u011bt, jak spravovat soubory cookie, v\u010detn\u011b toho, jak je v prohl\u00ed\u017ee\u010di vypnout, m\u016f\u017eete pou\u017e\u00edt soubor n\u00e1pov\u011bdy sv\u00e9ho prohl\u00ed\u017ee\u010de. V\u00edce informac\u00ed z\u00edsk\u00e1te stisknut\u00edm kl\u00e1vesy F1 v prohl\u00ed\u017ee\u010di. Krom\u011b toho naleznete p\u0159\u00edslu\u0161n\u00e9 tipy na n\u00e1sleduj\u00edc\u00edch str\u00e1nk\u00e1ch v z\u00e1vislosti na pou\u017e\u00edvan\u00e9m prohl\u00ed\u017ee\u010di:  <\/p><ul class=\"wp-block-list\"><li><a href=\"https:\/\/support.google.com\/chrome\/answer\/95647?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\">Google Chrome<\/a><\/li>\n\n<li><a href=\"https:\/\/help.opera.com\/en\/latest\/web-preferences\/#cookies\" target=\"_blank\" rel=\"noreferrer noopener\">Opera<\/a><\/li>\n\n<li><a href=\"https:\/\/support.apple.com\/en-gb\/guide\/safari\/sfri11471\/mac\" target=\"_blank\" rel=\"noreferrer noopener\">Safari<\/a><\/li>\n\n<li><a href=\"https:\/\/support.mozilla.org\/en-US\/kb\/cookies-information-websites-store-on-your-computer\" target=\"_blank\" rel=\"noreferrer noopener\">Mozilla Firefox<\/a><\/li>\n\n<li><a href=\"https:\/\/support.microsoft.com\/en-gb\/help\/4468242\/microsoft-edge-browsing-data-and-privacy\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft Edge<\/a><\/li><\/ul><p>N\u00ed\u017ee najdete informace o funkc\u00edch soubor\u016f cookie, kter\u00e9 zpracov\u00e1v\u00e1me, a o dob\u011b jejich platnosti.<\/p><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>N\u00e1zev souboru cookie<\/th><th>Doba platnosti souboru cookie<\/th><th>Funkce cookie<\/th><\/tr><tr><td>&#8222;_ga&#8220;<\/td><td>trv\u00e1n\u00ed relace<\/td><td>sledov\u00e1n\u00ed aktivity u\u017eivatele pro statistick\u00e9 \u00fa\u010dely.<\/td><\/tr><\/tbody><\/table><\/figure><p>Pomoc\u00ed p\u0159\u00edslu\u0161n\u00fdch mo\u017enost\u00ed prohl\u00ed\u017ee\u010de m\u016f\u017eete kdykoli:<\/p><ul class=\"wp-block-list\"><li>odstranit soubory cookie,<\/li>\n\n<li>zablokovat pou\u017e\u00edv\u00e1n\u00ed soubor\u016f cookie v budoucnu.<\/li><\/ul><p>V takov\u00fdch p\u0159\u00edpadech je ji\u017e nebudeme zpracov\u00e1vat.<\/p><h2 class=\"wp-block-heading\">EXTERN\u00cd SLU\u017dBY \/ P\u0158\u00cdJEMCI DAT<\/h2><p>P\u0159i na\u0161\u00ed \u010dinnosti vyu\u017e\u00edv\u00e1me extern\u00ed slu\u017eby. Zpracov\u00e1n\u00ed va\u0161ich \u00fadaj\u016f jim sv\u011b\u0159ujeme &#8211; tito zpracovatel\u00e9 zpracov\u00e1vaj\u00ed \u00fadaje pouze na z\u00e1klad\u011b na\u0161\u00ed dolo\u017een\u00e9 \u017e\u00e1dosti. <\/p><p>N\u00ed\u017ee najdete seznam p\u0159\u00edjemc\u016f va\u0161ich \u00fadaj\u016f:<\/p><figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><th>AKCE<\/th><th>P\u0158\u00cdJEMCI DAT<\/th><th>P\u0158ED\u00c1V\u00c1N\u00cd OSOBN\u00cdCH \u00daDAJ\u016e DO ZEM\u00cd MIMO EVROPSKOU UNII<\/th><\/tr><tr><th rowspan=\"4\">jak\u00e1koli akce spojen\u00e1 s obchodem<\/th><td>poskytovatel hostingu<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>subjekt, kter\u00fd n\u00e1m poskytuje technickou\/IT podporu<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>osoby, kter\u00e9 s n\u00e1mi spolupracuj\u00ed na z\u00e1klad\u011b ob\u010danskopr\u00e1vn\u00edch smluv a podporuj\u00ed na\u0161e b\u011b\u017en\u00e9 \u010dinnosti.<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>poskytovatel prodejn\u00edho softwaru<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>n\u00e1v\u0161t\u011bva obchodu s nastaven\u00edm, kter\u00e9 umo\u017e\u0148uje prov\u00e1d\u011bt marketingov\u00e9 aktivity.<\/th><td>poskytovatel marketingov\u00fdch slu\u017eeb<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>n\u00e1v\u0161t\u011bva obchodu s nastaven\u00edm, kter\u00e9 umo\u017e\u0148uje prov\u00e1d\u011bt analytick\u00e9 \u010dinnosti.<\/th><td>subjekt umo\u017e\u0148uj\u00edc\u00ed analytick\u00e9 \u010dinnosti v obchod\u011b<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th rowspan=\"7\">zad\u00e1n\u00ed objedn\u00e1vky v obchod\u011b<\/th><td>zpracovatel plateb<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>subjekt, kter\u00fd v\u00e1m produkt dod\u00e1v\u00e1.<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>poskytovatel softwaru pro usnadn\u011bn\u00ed podnik\u00e1n\u00ed (nap\u0159. \u00fa\u010detn\u00edho softwaru).<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>poskytovatel standardn\u00edho kancel\u00e1\u0159sk\u00e9ho softwaru (v\u010detn\u011b e-mailov\u00fdch schr\u00e1nek).<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>velkoobchodn\u00edk<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>\u00fa\u010detn\u00ed kancel\u00e1\u0159<\/td><td>se nekon\u00e1<\/td><\/tr><tr><td>poskytovatel spl\u00e1tkov\u00fdch slu\u017eeb<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>p\u0159ihl\u00e1\u0161en\u00ed k odb\u011bru newsletteru nebo souhlas s marketingem<\/th><td>subjekt poskytuj\u00edc\u00ed slu\u017eby zas\u00edl\u00e1n\u00ed newsletteru nebo marketingov\u00fdch zpr\u00e1v<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>pou\u017eit\u00ed online chatu, kter\u00fd je k dispozici v obchod\u011b<\/th><td>poskytovatel online chatu, kter\u00fd je k dispozici v obchod\u011b<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>va\u0161e vyu\u017e\u00edv\u00e1n\u00ed slu\u017eeb, kter\u00e9 n\u00e1m poskytujete v souvislosti s Obchodem prost\u0159ednictv\u00edm platforem soci\u00e1ln\u00edch m\u00e9di\u00ed.<\/th><td>platformy soci\u00e1ln\u00edch m\u00e9di\u00ed<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>\u00fa\u010dast v pr\u016fzkumu spokojenosti s na\u0161imi slu\u017ebami nebo produkty.<\/th><td>subjekty, kter\u00e9 umo\u017e\u0148uj\u00ed zve\u0159ej\u0148ov\u00e1n\u00ed n\u00e1zor\u016f na obchod nebo produkty a jejich porovn\u00e1v\u00e1n\u00ed.<\/td><td>se nekon\u00e1<\/td><\/tr><tr><th>kontaktovat n\u00e1s (nap\u0159. polo\u017eit dotaz).<\/th><td>poskytovatel standardn\u00edho kancel\u00e1\u0159sk\u00e9ho softwaru (v\u010detn\u011b e-mailov\u00fdch schr\u00e1nek).<\/td><td>se nekon\u00e1<\/td><\/tr><\/tbody><\/table><\/figure><p>Krom\u011b toho:<\/p><p>p\u0159\u00edslu\u0161n\u00fdm org\u00e1n\u016fm ve\u0159ejn\u00e9 moci v rozsahu, v jak\u00e9m jsme povinni jim \u00fadaje poskytnout.<\/p>","protected":false},"excerpt":{"rendered":"<p>V\u00e1\u017een\u00fd u\u017eivateli! Z\u00e1le\u017e\u00ed n\u00e1m na va\u0161em soukrom\u00ed a chceme, abyste se p\u0159i vyu\u017e\u00edv\u00e1n\u00ed na\u0161ich slu\u017eeb c\u00edtili pohodln\u011b. Proto n\u00ed\u017ee uv\u00e1d\u00edme nejd\u016fle\u017eit\u011bj\u0161\u00ed informace o z\u00e1sad\u00e1ch zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f a o souborech cookie, kter\u00e9 n\u00e1\u0161 obchod pou\u017e\u00edv\u00e1. Tyto informace byly p\u0159ipraveny s ohledem na GDPR, tj. obecn\u00e9 na\u0159\u00edzen\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f. SPR\u00c1VCE OSOBN\u00cdCH \u00daDAJ\u016e ECO24 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-21808","page","type-page","status-publish","hentry","no-thumb"],"_links":{"self":[{"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/pages\/21808","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/comments?post=21808"}],"version-history":[{"count":1,"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/pages\/21808\/revisions"}],"predecessor-version":[{"id":21809,"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/pages\/21808\/revisions\/21809"}],"wp:attachment":[{"href":"https:\/\/paradox24.com\/cs\/wp-json\/wp\/v2\/media?parent=21808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}